Pay-Per-Click (PPC) is a popular online advertising method for businesses looking to reach their target audience and generate leads...
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Branding is the set of actions implemented to manage the image of a brand and improve its positioning on...
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Service companies operate in the tertiary sector. They therefore provide services, also called intangible goods, in exchange for remuneration....
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Typography is an essential part of a company’s brand image. It is the art of playing with different typefaces...
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Colors are one of the essential elements that make up the visual identity of a brand. Beyond the aesthetic...
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Many companies are currently spending huge amounts of money to improve public perception through the creation of a good...
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The graphic identity of a company can be considered as the very face of it. Indeed, it allows customers,...
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